Haya Design Studio branded the Saudi Coffee Company and created the name JAZEAN for its high-quality specialty coffee. Made sustainably from premium Coffea Arabica beans, JAZEAN offers a uniquely Saudi blend to the world.

The Saudi Coffee Company is a Public Investment Fund (PIF) with a mission to enable Saudi Arabia’s coffee bean to be a global product, and will play a vital role in developing sustainable coffee production in the southern Jazan region, home to the world-famous Coffea Arabica.